You started it.
Now what?

You made the thing. Bought the domain. Told your friends you were starting a business. Then came the part nobody really explained: getting people to buy.

Maybe you’ve asked AI for help and ended up with a wall of text. “Build an audience.” “Find your customers.” Okay, but how?

That’s why we’re building HARLI.

HARLI is an AI app we’re building for new business owners. We want to help you understand who you’re selling to, what their other options are, and why they’d choose you. Then use that understanding to shape your offer, marketing and the work of reaching customers.

It should feel like working with a friend who knows their stuff. Someone you can ask, “Wait, how do I actually do that?” Someone who remembers your business, what you’ve tried, and what happened.

We’re Jett Schouman and Sam Hales. HARLI is still in development, and we’d love to have you here from the beginning.